The winning formula for writing targeted traffic producing articles can be broken down into a few steps. Keyword research is a very intricate and important part of writing and submitting articles. It is also probably the most ignored part of writing articles. Usage of popular keywords, (words that are often used for searches on the Internet) will bring more targeted traffic to your article and/or website. As you write your article remain conscious of the keywords. They'll definitely bring you traffic.

The length of the article is another important decision. Remember, you are not writing a book or screenplay. Your objective is to generate traffic. Many article publishers, webmasters, and bloggers find an ideal word count to be 400 – 800 words. Avoid writing an article of more than 800 words. The logic being, online reading concentration time, tends to be a bit less than offline. You want to keep your reader focused on content and have her finish your article.

The title of the article should be enticing. The readers have many choices online. We want her to choose your article. There are a few types of titles, we'll touch on two briefly today. There are problem based titles, and solution based titles. An example of a solution based title would be "Five Secrets to Increasing Traffic." A title like that may have been a winner a few years ago, but its 'allure' ability has faded over time. A problem based title would be "What's killing Your Traffic" Which of the titles have more allure? Most people feel the latter title does. Remember the keywords are to be included in your title to increase your search and ranking on the Internet.

Now let's discuss the body of your article which is the content portion. It should be concise and to the point. To be most effective, it should be written from your reader's perspective. In other words, readers are looking for information that meets their needs. A quality article that's to the point with rich content, will definitely find it's way to avid readers. Those avid readers will generate targeted traffic to your website, which is one of our key objectives.

It is extremely important that you include your website URL in the resource box / signature box. Also include a few lines about yourself. This helps to establish you as a professional and increases your credibility. Ultimately your articles generate targeted traffic, increase your exposure and help to build your "expert" status.

Last but certainly not least, the most effective method of distribution is to submit your articles to article directories either manually or with an article submission company. EzineArticles.com and GoArticles.com are two of the highest ranked article submission sites. Submitting your articles to many of the top ranked article submission sites will help to ensure that your articles rank well in search engines. This in turn will generate additional targeted traffic for you.

I'm looking forward to reading your articles.